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Legislative Advocacy

Your Credit Union, Your Voice, Your Impact
The Leagues' Government Affairs team works diligently in Sacramento, Carson City, and Washington, D.C. We promote credit unions' legislative agenda, review hundreds of bills each year, and provide credit union leaders with opportunities to meet with legislators. Please take part in these essential advocacy efforts. (Continue to meet the staff...)
 
Federal Government Affairs

California and Nevada's voice in Washington D.C. The Leagues are the only Leagues with a full time staff dedicated to working with Congress, Government Agencies, and Federal Regulators. The resources in this area will help you keep informed of the latest developments and credit union priorities.

State Advocacy

State Government Advocacy efforts brings the voice of credit unions to Sacramento and Carson City. Our advocacy team works daily with elected officials, staff, the executive offices, gubernatorial appointees, and the decision-makers of California and Nevada. This area will keep you updated on all advocacy efforts at the state level of Government.

From the Editors of CU Weekly

Desert Valleys FCU staff (L-R): Alex Diaz, Eric Bruen (CEO), Dana Griffin, Dana Beene, Cindy Blanton, Rebecca Peavey (Marketing Coordinator and Teller/winner of the CU T's Design Competition), Tonja Lavareda, Lorena Reveles, Cindee Llewellyn, Alison Goodman, and Robert Tulao.
DISPLAY YOUR CREDIT UNION PRIDE
updated 09/26/13 07:03 AM
Winning T-Shirt Available for Purchase
Financial Center CU had a successful first annual CU T’s Design Competition, with six entries coming from California. Receiving 184 votes out of 481 that were cast, Desert Valleys FCU Marketing Coordinator and Teller Rebecca Peavey won this year’s competition.

Peavey defined her vision through three critical principles of the credit union: The credit union cooperative financial model, the united support and defense of credit unions through political advocacy, and finally the united mission of service to our members and communities.

“I felt these served as a good representation on how credit unions are united for good,” said Peavey. “How everything comes back around and has an effect on one another. ‘Reaching Out-Returning Assets-Ready to Serve’ played very well off of the ‘Reduce-Reuse-Recycle’ tag line that is associated with the symbol.”

“I was proud to see Rebecca taking a stand toward political advocacy and she had some great ideas on how to produce some social media to get votes,” said Desert Valleys FCU CEO Eric Bruen. “When she informed me she had won the competition, I was so impressed to see how the vision of advocacy was being perpetuated not only to our members, but within our team.”

Peavey and the Desert Valleys team plan on celebrating their win by wearing their shirts with pride with the rest of the credit union world on Oct. 17, International Credit Union Day.

The winning shirt has now been unveiled in the CU T’s virtual store at www.icink.com/stores/CUT. T-shirts will be just $12, plus tax and shipping, with each shirt sold resulting in 50 percent of t-shirt price being donated to the California Credit Union League Political Action Committee (CCUL-PAC). Shirts ordered by October 1 will be delivered in time for International Credit Union Day.

In its inaugural year, CU T’s featured three designs created by Financial Center CU. But CEO Michael Duffy wanted to open the design process this year to help increase participation in the project. Duffy increased the effort last year by partnering with I.C. Ink, turning a small internal promotion into an industry movement. This was made possible thanks to long-time credit union supporter and promotions/apparel company, I.C. Ink and Owner Tom Sousa.

“It’s important for everyone in the industry – from the executives down to the frontline staff – to get behind the credit union movement,” Duffy said. “Most people don’t want to be lectured about the merits of the cooperative structure. By doing something creative and fun, it makes it easier for staff and members to take note of the message.”

With each CU T tee-shirt purchased, a portion of the proceeds is donated to the California Credit Union League Political Action Committee (CCUL-PAC). Donations to the CCUL-PAC are not tax deductible under state or federal law.

 
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Grassroots Advocacy
Grassroots Advocacy efforts connects you to your government. Whether issues arise at the Federal or State level, you can be an advocate for your credit union by participating in our programs. Using traditional Grassroots tactics, the Leagues connects you to our cause.
 
PAC Programs

Political Action Committees are organized for the purpose of raising and spending money to elect and defeat candidates, representing business, labor or ideological interests.

Talking Points
If your credit union would like talking points for an issue, such as member business lending (MBL) or supplemental capital, the Leagues' Consumer Advocacy Department can develop one to suit your particular needs. Please contact Public Affairs and Consumer Advocacy Specialist Tina Ramos-Ingold at tinar@ccul.org, or by phone at 909-212-6050.