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PUMP UP YOUR CU's ADVOCACY EFFORTS
updated 04/19/13 11:13 AM
Two Indispensable Tools
Are you looking to become more engaged in the California and Nevada Credit Union Leagues' advocacy efforts? There are two easy steps to take to help create a more effective advocacy program at your credit union.

Project Zip Code
The first step is to update your credit union’s Project Zip Code data! The latest release of Project Zip Code (PZC) is now available for download. It will match credit union members to the newly sworn-in 113th Congress, as well as new state legislative districts.

The PZC national database website, www.pzconline.com, has also been updated with new district information.

With the release of PZC 13.0, the entire coding platform has been updated. Directions for installation and upload—which are mostly the same—allow the program to work faster. Also, PZC is better at maximizing the number of members matched to their districts.

Perhaps the greatest advancement with this new release is the PZC desktop application. The "Reports and Queries" are now exportable into several formats, including software programs Microsoft Excel, Word and Adobe PDF. This enhancement will allow credit unions to better customize reports for legislators based on their credit union data.

Click here to download version 13.0 of Project Zip Code. If you have any questions, contact Leagues Manager of Grassroots Advocacy David Creager at dcreager@ccul.org.

CULAC Permission Agreement for PAC Contributions
The second step you can take to help ensure our movement's political activities are operating effectively, efficiently, and in line with the letter of the law is to sign a Permission Agreement for the Credit Union Legislative Action Council (CULAC)—the Political Action Committee (PAC) of the Credit Union National Association (CUNA).

This agreement is a document—usually signed by the president, CEO, manager, or chairman of the credit union—that allows the Association to solicit funds on behalf of CULAC, our federal PAC.

Federal election law prohibits asking for contributions to a federal PAC unless the organization gives you permission. For example, when attending CUNA's Governmental Affairs Conference in Washington, D.C., only employees/members of a credit union with a permission agreement may participate in the CULAC Raffle.

By Signing the Permission Agreement:

  • It simply allows your credit union to learn of CULAC activities, such as the CULAC Raffle during CUNA's Governmental Affairs Conference, and to voluntarily contribute if they choose.
  • It does NOT obligate credit union members, staff, management, or volunteers to contribute to CULAC.
  • Your credit union’s members will never be solicited directly without your permission.

Please sign the Permission Agreement today and help unify credit unions’ voice politically. Please return your signed form to Andrea Svoboda at your earliest convenience. You may fax the form to 916-443-3249, or mail it to 1201 K St., Ste. 1050, Sacramento, CA 95814. Or you may e-mail it to andreas@ccul.org.

 
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'BIG DATA' SPOTLIGHT: RISK OR REWARD updated 10/22/14 12:06 PM
Three Panelists Share Opinions
With Alessandro Acquisti as moderator, Wednesday’s audience was treated to a lively discussion—and a bit of back-and-forth debate—on the use of “big data” at credit unions and its ramifications.

SPEAKER DELVES INTO DATA PRIVACY updated 10/22/14 11:57 AM
The Credit Union Connection
As the Big Data Panel during REACH 2014 kicked off on Wednesday, it was apparent “big data” is everywhere and infiltrates all facets of our lives. But how much do consumers value their privacy, and what does it mean for credit unions?

SOCIAL CHARM: INGREDIENT FOR SUCCESS updated 10/22/14 07:59 AM
Chen Lizra at REACH
“Engagement” is one of the top buzz words circulating around REACH 2014—and TED speaker, business consultant, and author Chen Lizra shared some unique insights during the general session on Tuesday. Her buzz word: “social charm.”

INNOVATION PANEL SPURS TAKE-AWAYS updated 10/22/14 05:21 PM
Three CU Industry Perspectives
Attendees at REACH 2014 received a plethora of ideas from Tuesday’s innovation panel to take back to their credit unions—not the least of which included more interaction between employees and leaders, and free-flow of ideas from the bottom up.