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Desert Valleys FCU staff (L-R): Alex Diaz, Eric Bruen (CEO), Dana Griffin, Dana Beene, Cindy Blanton, Rebecca Peavey (Marketing Coordinator and Teller/winner of the CU T's Design Competition), Tonja Lavareda, Lorena Reveles, Cindee Llewellyn, Alison Goodman, and Robert Tulao.

DISPLAY YOUR CREDIT UNION PRIDE
updated 09/26/13 07:03 AM
Winning T-Shirt Available for Purchase
Financial Center CU had a successful first annual CU T’s Design Competition, with six entries coming from California. Receiving 184 votes out of 481 that were cast, Desert Valleys FCU Marketing Coordinator and Teller Rebecca Peavey won this year’s competition.

Peavey defined her vision through three critical principles of the credit union: The credit union cooperative financial model, the united support and defense of credit unions through political advocacy, and finally the united mission of service to our members and communities.

“I felt these served as a good representation on how credit unions are united for good,” said Peavey. “How everything comes back around and has an effect on one another. ‘Reaching Out-Returning Assets-Ready to Serve’ played very well off of the ‘Reduce-Reuse-Recycle’ tag line that is associated with the symbol.”

“I was proud to see Rebecca taking a stand toward political advocacy and she had some great ideas on how to produce some social media to get votes,” said Desert Valleys FCU CEO Eric Bruen. “When she informed me she had won the competition, I was so impressed to see how the vision of advocacy was being perpetuated not only to our members, but within our team.”

Peavey and the Desert Valleys team plan on celebrating their win by wearing their shirts with pride with the rest of the credit union world on Oct. 17, International Credit Union Day.

The winning shirt has now been unveiled in the CU T’s virtual store at www.icink.com/stores/CUT. T-shirts will be just $12, plus tax and shipping, with each shirt sold resulting in 50 percent of t-shirt price being donated to the California Credit Union League Political Action Committee (CCUL-PAC). Shirts ordered by October 1 will be delivered in time for International Credit Union Day.

In its inaugural year, CU T’s featured three designs created by Financial Center CU. But CEO Michael Duffy wanted to open the design process this year to help increase participation in the project. Duffy increased the effort last year by partnering with I.C. Ink, turning a small internal promotion into an industry movement. This was made possible thanks to long-time credit union supporter and promotions/apparel company, I.C. Ink and Owner Tom Sousa.

“It’s important for everyone in the industry – from the executives down to the frontline staff – to get behind the credit union movement,” Duffy said. “Most people don’t want to be lectured about the merits of the cooperative structure. By doing something creative and fun, it makes it easier for staff and members to take note of the message.”

With each CU T tee-shirt purchased, a portion of the proceeds is donated to the California Credit Union League Political Action Committee (CCUL-PAC). Donations to the CCUL-PAC are not tax deductible under state or federal law.

 
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SAN MATEO CU CEO TO RETIRE updated 08/29/14 04:49 PM
Barry Jolette Served 27 Years
San Mateo CU board of directors announced its CEO Barry Jolette will retire after 27 years of service. He has demonstrated a close dedication to the credit union movement through his various leadership roles on local, national, and international levels. He served as the California Credit Union League Chairman in 1996; and in 1997, he was elected to the Credit Union National Association board of directors and named its chair in 2001 (until 2003)..

NCUF RELEASES ANNUAL REPORT updated 08/29/14 02:44 PM
Activities From Last 12 Months
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WEEKLY E-FILING BILL SIGNED INTO LAW updated 08/28/14 02:18 PM
Will Streamline Reports for CUs
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RMJ GOLF TOURNAMENT RAISES 41k updated 08/27/14 12:56 PM
Event Attracts Nearly 100 Players
The Richard Myles Johnson Foundation/CUNA Mutual Golf Tournament, held Aug. 18 at the Newport Beach Country Club in Newport Beach, CA, raised $41,000 for the state foundation for credit unions in California and Nevada.