|Desert Valleys FCU staff (L-R): Alex Diaz, Eric Bruen (CEO), Dana Griffin, Dana Beene, Cindy Blanton, Rebecca Peavey (Marketing Coordinator and Teller/winner of the CU T's Design Competition), Tonja Lavareda, Lorena Reveles, Cindee Llewellyn, Alison Goodman, and Robert Tulao.|
DISPLAY YOUR CREDIT UNION PRIDE
updated 09/26/13 07:03 AM
Winning T-Shirt Available for Purchase
Financial Center CU had a successful first annual CU T’s Design Competition, with six entries coming from California. Receiving 184 votes out of 481 that were cast, Desert Valleys FCU Marketing Coordinator and Teller Rebecca Peavey won this year’s competition.
Peavey defined her vision through three critical principles of the credit union: The credit union cooperative financial model, the united support and defense of credit unions through political advocacy, and finally the united mission of service to our members and communities.
“I felt these served as a good representation on how credit unions are united for good,” said Peavey. “How everything comes back around and has an effect on one another. ‘Reaching Out-Returning Assets-Ready to Serve’ played very well off of the ‘Reduce-Reuse-Recycle’ tag line that is associated with the symbol.”
“I was proud to see Rebecca taking a stand toward political advocacy and she had some great ideas on how to produce some social media to get votes,” said Desert Valleys FCU CEO Eric Bruen. “When she informed me she had won the competition, I was so impressed to see how the vision of advocacy was being perpetuated not only to our members, but within our team.”
Peavey and the Desert Valleys team plan on celebrating their win by wearing their shirts with pride with the rest of the credit union world on Oct. 17, International Credit Union Day.
The winning shirt has now been unveiled in the CU T’s virtual store at www.icink.com/stores/CUT. T-shirts will be just $12, plus tax and shipping, with each shirt sold resulting in 50 percent of t-shirt price being donated to the California Credit Union League Political Action Committee (CCUL-PAC). Shirts ordered by October 1 will be delivered in time for International Credit Union Day.
In its inaugural year, CU T’s featured three designs created by Financial Center CU. But CEO Michael Duffy wanted to open the design process this year to help increase participation in the project. Duffy increased the effort last year by partnering with I.C. Ink, turning a small internal promotion into an industry movement. This was made possible thanks to long-time credit union supporter and promotions/apparel company, I.C. Ink and Owner Tom Sousa.
“It’s important for everyone in the industry – from the executives down to the frontline staff – to get behind the credit union movement,” Duffy said. “Most people don’t want to be lectured about the merits of the cooperative structure. By doing something creative and fun, it makes it easier for staff and members to take note of the message.”
With each CU T tee-shirt purchased, a portion of the proceeds is donated to the California Credit Union League Political Action Committee (CCUL-PAC). Donations to the CCUL-PAC are not tax deductible under state or federal law.
LEAGUES TO MEET WITH WHITEHEAD updated
03/31/15 10:29 AM
Exam Survey in Focus
National Credit Union Administration (NCUA) Region V Director Liz Whitehead and her senior staff will meet with representatives from the California and Nevada Credit Union Leagues and other state leagues in Arizona this coming Friday to discuss credit union issues, including the examination process.
ANTICIPATING THE CFPB’S FIRST VISIT updated
03/30/15 10:38 AM
SchoolsFirst FCU Discusses Preparation
The fact that examiners from the Consumer Financial Protection Bureau (CFPB) are expected to walk through the doors of SchoolsFirst Federal Credit Union’s headquarters in Santa Ana sometime this year is not only “a first” for California’s largest cooperative financial institution, it’s a landmark event for the state’s entire credit union industry.
CA MEDIA JUMP ON LEAGUE DATA updated
03/27/15 01:58 PM
Impressive Story Coverage
The California credit union system has gained substantial momentum in local media outlets in recent months. Among the top topics covered by publications is the California Credit Union League's strong fourth quarter lending data.
HARRY REID TO RETIRE IN 2016 updated
03/27/15 01:11 PM
Served Senate Since 2005
Senate Minority Leader Harry Reid (D-NV) will not seek re-election in 2016, he said in an interview with the New York Times. He has led the Senate democrats since 2005 and has had a three-decade congressional career.
FIRST CU REG. RELIEF BILL PASSED updated
03/26/15 09:21 AM
H.R. 299 Approved by Committee
The House Committee on Financial Services passed H.R. 299—the Capital Access for Small Community Financial Institutions Act—granting privately-insured credit unions access to the Federal Home Loan Bank. The bill now moves to House floor for consideration hopefully before June.
FIs TRUSTED OVER RETAILERS updated
03/25/15 03:00 PM
Better Data Protection
According to a recent Gallup poll, 91 percent of consumers trust credit unions and banks to better safeguard their personal information and keep data secure, compared to less than 70 percent of consumers who trust merchants. More than 11,000 U.S. adults age 18 and older were surveyed for the poll.
OVERDRAFT PROPOSAL OPPOSED updated
03/24/15 08:56 AM
Treatment of Prepaid Cards
The California and Nevada Credit Union Leagues have submitted a comment letter to the Consumer Financial Protection Bureau (CFPB) that strongly opposes the bureau’s proposed treatment of overdrafts on prepaid cards as credit and subject to Regulation Z requirements.
GRR IS LESS THAN THREE WEEKS AWAY updated
03/23/15 10:54 AM
Crucial Event for CA State Advocacy
The 2015 Government Relations Rally (GRR) is the most important state legislative event for credit unions in California— and it’s less than three weeks away. Will you be there to advocate for your credit union?
CEOs TALK RISK, OPPORTUNITY, FUTURE updated
03/19/15 05:04 PM
Cheney, Gunderson, and Hernandez
Threats to cybersecurity, defending against card fraud, and remaining relevant to consumers are top concerns for three credit union CEOs who recently participated on a special panel during a California Credit Union League Orange County Chapter meeting.
CA CEO TESTIFIES BEFORE CONGRESS updated
03/18/15 10:18 AM
Also, Rep. Royce Reintroduces Bill
Patrick Miller, CEO of CBC FCU testified before today’s House Committee on Financial Services hearing titled “Preserving Consumer Choice and Financial Independence.” Miller was the witness on behalf of the California and Nevada Credit Union Leagues and the Credit Union National Association (CUNA). The bulk of his testimony centered on duplicative compliance burdens, as well as the modifications needed to strengthen the credit union charter.
NCUA WARNS ABOUT PHISHING SCAM updated
03/18/15 03:00 PM
‘National Credit Union’ Con
The National Credit Union Administration (NCUA) has issued a warning to consumers that the agency has received reports of an online phishing scam which uses a website with a logo and a design similar to the agency’s own site in an attempt to convince customers/members to provide information or send money. Click here to read the warning.
SMALL, LARGE CUs MEET AT 'GAC' updated
03/16/15 11:31 AM
Also, Pete Aguilar Fundraiser
Nearly 50 CEOs and professionals from small credit unions and their large-sponsor counterparts attended the Partners in Advocacy reception last week at the California and Nevada Credit Union Leagues’ suite during the 2015 Credit Union National Association Governmental Affairs Conference (GAC).
MCWATTERS MEETS WITH CA, NV LEADERS updated
03/16/15 10:27 AM
CFPB Officials Address Rules
The room was packed last week when National Credit Union Administration (NCUA) Board Member Mark McWatters made time to address attendees from California and Nevada during the 2015 Credit Union National Association Governmental Affairs Conference (GAC) in Washington, D.C.
CU HILL VISITS: 'TREMENDOUS SUCCESS' updated
03/16/15 01:25 PM
Keeps Advocacy Top of Mind
More than 225 colleagues from California and Nevada credit unions joined thousands of their peers at the 2015 Credit Union National Association Governmental Affairs Conference (GAC) last week, making visits to lawmakers’ offices and meeting with regulatory officials.
ADVOCATES GATHER IN WASHINGTON, D.C. updated
03/10/15 10:51 AM
2015 Governmental Affairs Conference
California and Nevada credit union leaders attending the Credit Union National Association’s 2015 Governmental Affairs Conference (GAC) in Washington D.C. focused on pressing legislative and regulatory issues as they were briefed in the California and Nevada Credit Union Leagues’ suite on Monday afternoon and met intermittently on Tuesday.
COMMITMENT TO SUPP. CAPITAL AND RBC updated
03/10/15 09:57 AM
Plus, Modernizing FOM Limits
Credit union leaders from California and Nevada were surprised and pleased with National Credit Union Administration (NCUA) Chairman Debbie Matz’s comments from this week regarding the use of supplemental capital for risk-based capital purposes.
PURCELL SCHOLARSHIP AWARDED AT 'GAC' updated
03/10/15 07:50 AM
Honor ‘Means a Great Deal to Me’
This year’s Kelly J. Purcell Credit Union Memorial Fund Scholarship was awarded to Rebecca Herrigel, a student at the George Washington University Graduate School of Political Management who will graduate this year with a master’s degree in political management.
REG. RELIEF HEARING ANNOUNCED updated
03/09/15 10:06 AM
Signals Many Discussions Ahead
With the opening of the Credit Union National Association (CUNA) 2015 Governmental Affairs Conference (GAC) on March 8, the California and Nevada Credit Union Leagues had its first of many announcements.
CEOs JOIN CU HOUSE HALL OF LEADERS updated
03/09/15 09:30 AM
Eric Bruen and Joe Schroeder
Desert Valleys FCU CEO Eric Bruen and Ventura County CU President Joe Schroeder were inducted into the Credit Union House Hall of Leaders during the Credit Union House meeting, prior to the Credit Union National Association’s (CUNA) Governmental Affairs Conference (GAC), which began on March 8. Both received this honor for their significant impact on the credit union movement, and are the third and fourth inductees from California since the program’s inception in 2008.
NCUA, CFPB TO MEET CA AND NV LEADERS updated
03/03/15 09:12 AM
RBC, Overdraft, and Other Topics
On board for California and Nevada attendees of the Credit Union National Association’s 2015 Governmental Affairs Conference (GAC) is a special visit from officials with the National Credit Union Administration (NCUA) and Consumer Financial Protection Bureau (CFPB) at the California and Nevada Credit Union Leagues' hospitality suite.
THREE TOPICS SHAPING ‘GAC’ THIS YEAR updated
03/02/15 05:08 PM
Data Security Will Top GRR
Next week the Credit Union National Association’s 2015 Governmental Affairs Conference (GAC) will kick off in Washington D.C.—a conference that, unlike others, is focused on bringing the credit union message to Congress and the administration.
EVANGELICAL CHRISTIAN CU CEO RETIRIN updated
03/02/15 04:20 PM
Holbrook Served For 36 Years
Evangelical Christian CU's Mark Holbrook will retire in May after 36 years as CEO. He is widely acknowledged for growing the 50-year-old institution to an alliance of more than 11,000 members and ministries in 130 countries.
ROYCE REINTRODUCES MBL CAP BILL updated
03/02/15 03:31 PM
Raises Limit to 27.5 Percent of Assets
Today, Congressman Ed Royce (R-CA) reintroduced legislation raising the member business lending (MBL) from 12.25 percent to 27.5 percent of assets.
CUs LEND UNIQUE VOICE TO NEWS MEDIA updated
03/02/15 02:55 PM
Stories Garner Spotlight in CA, NV
Only two months into 2015, local news media across California and Nevada are highlighting credit unions’ positive impact on their communities as the economy continues strengthening and the industry seeks how it can uniquely serve members.