|L-R: Chris Bruno, CEO of McKesson Employees FCU; Mark Klinkert, VP of Education and Training; John Tippets, former CEO of North Island CU and American Airlines FCU; Linda White, CEO of United Health CU; and Larry Palochik, Member Solutions|
CHAPTER FORUM: 'RELEVANCY' IN FOCUS
updated 10/29/13 06:36 AM
Thought-Provoking Insight Delivered
Credit union chapter members from across California and Nevada gathered Oct. 27 at the Hyatt Regency in San Francisco to attend the 2013 Chapter Forum, which offered a full day of valuable networking and educational sessions for attendees who were eager to share individual stories about the work their chapters are accomplishing.
The day's events also offered strategies for recognizing whether a chapter under the California and Nevada Credit Union Leagues is heading into irrelevancy, and what leaders can do to reverse this trend.
Mark Arnold, president of On The Mark Strategies, shared how credit union chapters need to evaluate their relevancy, and how to re-engage those in the industry. "If you chapter doesn't have a clear vision about what you're trying to accomplish, you will become a mediocre chapter," Arnold said. He said chapters need to have a "clear vision," as well as one that's unique and consistent.
Besides participating in breakout discussions and activities, attendees also heard from John Tippets, former CEO of North Island CU and American Airlines FCU. Tippets shared how credit unions should reinforce their principles through practical and generous ideals, courage, hard work, and good character. Overall, credit union leaders should "love what you do, love the people you do it with, and love the people you do it for," he said. "Love has great application in the credit union world."
The night before, attendees applauded their peers during the Chapter Awards Reception at the Four Seas Restaurant, and on Saturday there were other recognitions as well. The following individuals and chapters were recognized for their outstanding achievements in 2013:
Chapter Awards of Excellence
Chapter All-Star Awards
Chapter PAC Awards (Political Action Committee)
Chapter RMJ Awards (Richard Myles Johnson Foundation)
Chapter Best Practice Showcase Awards
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CU DIRECT TO DONATE 20K TO CMN updated
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NCUA MAY BE LIABLE FOR DATA BREACH updated
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Flash Drive with Member Info Lost
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PREPARE FOR HEALTH CARE REQUIREMENTS updated
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Federal health care law requirements, creating a quick digital message, and the marriage of innovation with marketing are all highlighted within the latest “Problem? Solved!” column in Credit Union Digest!