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TAKE A STAND AGAINST DATA BREACHES
updated 03/26/14 09:27 PM
Your Attendance at GRR is Vital
As more harmful data breaches similar to the massive Target stores card breach are discovered each month, it’s time for the California state legislature to step up and combat the lack of protections merchants have for consumers’ financial information.

Urging state legislators on this important issue for all credit unions is what industry leaders from across California will undertake during the 2014 Government Relations Rally (GRR) in Sacramento, hosted by the California Credit Union League. This key advocacy and educational event takes place April 7-8.

Your presence is vital in helping explain to lawmakers the inequity in current law surrounding data security protections, notifications, and who pays the bill for merchants’ mistakes.

“As with all legislative pushes of this scope, it’s important that we share our viewpoint on what a good solution looks like,” said Bob Arnould, senior vice president of advocacy for the California and Nevada Credit Union Leagues. “Without credit union input, there is a significant threat of faulty approaches being included in legislation meant to fix the data security problem.”

How much are merchant data breaches costing your credit union? The numbers may be staggering.

State legislators need to hear from credit unions about this high-profile topic so consumers receive the data protection they need, and so credit unions aren’t stuck footing the bill and receiving unwarranted negative media attention.

“Data breaches are more prevalent than ever, and California’s laws need updating to better protect consumers when they swipe their cards," Arnould said.

Your credit union continues to spend time, money, and research on the newest technologies to protect your members’ financial privacy. Are merchants doing the same?

Your help is needed in Sacramento to help spread the word about data security and why it matters to credit unions and all Californians! Please join us on April 7-8.

 
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'BIG DATA' SPOTLIGHT: RISK OR REWARD updated 10/22/14 12:06 PM
Three Panelists Share Opinions
With Alessandro Acquisti as moderator, Wednesday’s audience was treated to a lively discussion—and a bit of back-and-forth debate—on the use of “big data” at credit unions and its ramifications.

SPEAKER DELVES INTO DATA PRIVACY updated 10/22/14 11:57 AM
The Credit Union Connection
As the Big Data Panel during REACH 2014 kicked off on Wednesday, it was apparent “big data” is everywhere and infiltrates all facets of our lives. But how much do consumers value their privacy, and what does it mean for credit unions?

SOCIAL CHARM: INGREDIENT FOR SUCCESS updated 10/22/14 07:59 AM
Chen Lizra at REACH
“Engagement” is one of the top buzz words circulating around REACH 2014—and TED speaker, business consultant, and author Chen Lizra shared some unique insights during the general session on Tuesday. Her buzz word: “social charm.”

INNOVATION PANEL SPURS TAKE-AWAYS updated 10/22/14 05:21 PM
Three CU Industry Perspectives
Attendees at REACH 2014 received a plethora of ideas from Tuesday’s innovation panel to take back to their credit unions—not the least of which included more interaction between employees and leaders, and free-flow of ideas from the bottom up.