|Clockwise: Nader Moghaddam, CEO of Financial Partners CU and Chairman of the National Credit Union Roundtable; Joe Brancucci, CEO of GTE Financial; Eli Mohamad, CEO of Walkmore; and George Hofheimer, Chief Research and Innovation Officer for Filene Research Institute|
WHAT 'JUMIYA' COULD MEAN FOR CUs
updated 04/02/14 12:14 PM
Leaders Discuss Opportunities, Next Steps
In what could be a revolutionary business model for California, Nevada, and elsewhere, a Florida-based credit union is putting into practice some solid tangibles coming out of a recent discovery: The healthier your members, the better their financial outlook—and the greater opportunity for building exceptional relationships.
“We have a lot of retirees in Florida, but we also have a very young, fit population as well,” said Joe Brancucci, CEO of Tampa Bay-headquartered GTE FCU, which re-branded itself as GTE Financial in 2012. “In California you have similar positives. People want to be fit and healthy, especially baby boomers. There’s a whole culture around it.”
In January, GTE Financial implemented a pilot project that was originally conceived by Singularity University researchers and tested with credit unions in Texas, Washington, Iowa, and Canada. The team was commissioned by the National Credit Union Roundtable (NCUR) in 2012 to help develop a forward-looking roadmap for increasing credit unions’ value to society. Filene Research Institute in Madison, WI, managed the project, named “Jumiya,” which means “union” in Swahili.
Funded by six California credit unions—and 41 others across the nation, as well as five state credit union leagues—the study’s results show that when individuals are healthier, they’re less likely to slide into delinquency, default, or bankruptcy.
“This could be attractive for a number of credit unions, but it would probably have to fit within a credit union’s overall alignment and strategy,” said Nader Moghaddam, CEO of Financial Partners CU and chairman of NCUR, a group of the largest U.S. credit unions that spearheaded the project’s inception. “At our credit union, we’re certainly exploring possible implementation.”
He said a national announcement with specifics on how credit unions can apply the Jumiya concept is coming sometime in 2014.
Keeping financial difficulties at bay is where the heart of GTE Financial’s “Get Fit” program comes into play. Members can use a smartphone app to track how much they walk every day, merging the results into their account online. They can redeem “steps” for rewards, so more steps equal more incentives, such as special coupons to local businesses or cash.
“In January and February, our members logged 78.7 million steps, or about 39,350 miles,” Brancucci said. “We’re also trying to attract a younger set of members with this. So far, they think it’s the coolest thing since sliced bread.”
Although “Get Fit” was created to add value to current members, the program is attracting new members almost daily.
As of March, GTE Financial was the only credit union in the country officially rolling out a customized version for its members with the help of Walkmore, a company headquartered at NASA Research Park near Mountain View, CA, and located on the same campus as Singularity University.
To read the full story and gain a deeper look at what “Jumiya” revealed to credit unions, click here!
CUNA’S ’15-’17 STRATEGIC PLAN updated
07/31/15 09:44 AM
Letter From CEO Jim Nussle
The Credit Union National Association (CUNA) sent to credit unions a letter which contained the association’s 2015-2017 strategic plan, detailing how President and CEO Jim Nussle will fulfill mandates he received from the board when he signed his contract last September.
CATALYST'S ANNUAL ECONOMIC FORUM updated
07/31/15 08:54 AM
Registration Now Open
Registration is now open for Catalyst Corporate's 38th annual Economic Forum, which will be held Oct. 5-7 at the Omni Mandalay Hotel, near Dallas, TX.
WCMS CELEBRATES ‘15 GRADUATING CLASS updated
07/28/15 08:42 AM
New Fellowship Announced
On July 23, Western CUNA Management School (WCMS) celebrated its 2015 graduating class—the NU Class—in an elaborate affair. Ninety-seven students graduated with Northwest Credit Union Association President and CEO Troy Stang serving as the commencement speaker.
NEW VERSION OF SPRIG BY CO-OP updated
07/24/15 12:29 PM
Available at iTunes and Google Play
An updated version of Sprig by CO-OP is now available at iTunes and Google Play—adding native apps, expanding transaction filtering, and enforcing enhanced security.
NCUA TESTIFIES BEFORE CONGRESS updated
07/24/15 09:24 AM
Chair Debbie Matz Speaks
As reported in the California and Nevada Credit Union Leagues' Advocacy Blog, yesterday the House Committee Financial Service, Subcommittee on Financial Institutions, and Consumer Credit had a very lively hearing where Debbie Matz, Chair of the National Credit Union Administration (NCUA), testified
NCUA APPROVES $1.3M REDUCED BUDGET updated
07/23/15 09:22 AM
Board Cuts Operating Fund
The National Credit Union Administration (NCUA) board approved a $1.3 million reduction to the 2015 operating budget, making better use of California and Nevada credit union dollars. Credit unions are obligated by law to pay into the NCUA, but that does not preclude the NCUA from its responsibility to operate in an efficient manner.
NCUA HEARING SLATED FOR JULY 23 updated
07/22/15 12:35 PM
Chairman Debbie Matz to Testify
The National Credit Union Administration (NCUA) Chairman Debbie Matz is scheduled to testify before the House Financial Services Committee’s Subcommittee on Financial Institutions and Consumer Credit on Thursday, July 23 at 11 a.m. PT/2 p.m. ET. Please note this hearing was originally scheduled for Friday, July 24.
CA LEGIS. ADJOURNS FOR RECESS updated
07/21/15 09:15 AM
Bills Passed, Defeated, Pending
On Friday July 17, the California state legislature adjourned for summer recess and will return on Aug. 17 for the last month of the 2015 legislative session.
CREDIT UNION WASHINGTON UPDATE updated
07/20/15 11:50 AM
Congress in Session This Week
Nearly all state legislatures have recessed for 2015 with five remaining in regular session, including: Massachusetts, Michigan, New Jersey, North Carolina, and Wisconsin. The House and the Senate remain in session returning for another week in Washington.
WCMS PRES. HONORED AT COLLOQUIUM updated
07/17/15 02:39 PM
New Fellowship Announced
Western CUNA Management School (WCMS) hosted its annual Richard Myles Johnson Colloquium in Credit Union Philosophy event at Pomona College on July 15, celebrating the credit union movement’s achievements, along with Dr. James Likens who is retiring as CEO and president of WCMS this year.
GET RECOGNIZED. ENTER TODAY. updated
07/14/15 09:45 AM
Maxwell, Herring, Desjardins Awards
Be recognized for your outstanding programs that demonstrate the "People-Helping-People" philosophy. Submit your entry for the Dora Maxwell, Louise Herring, or Desjardins awards today!
SD ASSEMBLYMAN TALKS CU ISSUES updated
07/13/15 09:15 AM
CU Leaders Meet With Maienschein
Last Friday, San Diego credit union leaders met with Assembly-member Brian Maienschein (R-San Diego). Maienschein was elected to the Assembly in 2012 and served eight years on the San Diego City Council prior. Maienschein shared with the group his experiences in Sacramento as chair of the Assembly Local Government Committee and discussed credit union concerns related to data privacy and over-regulation.
NCUA, NTEU SIGNS EMPLOYEE CONTRACT updated
07/08/15 12:07 PM
Collective Bargaining Agreement
National Credit Union Administration (NCUA) Board Chairman Debbie Matz and National Treasury Employees Union (NTEU) President Colleen Kelley signed a new, five-year collective bargaining agreement, keeping the employee pay and benefits program competitive with the other financial services regulators as required by law.
AB 83 HEADS TO SENATE FLOOR updated
07/08/15 11:47 AM
Data Security Measure Gains 5-1 Vote
On July 7, after a substantive debate, the California State Senate Judiciary Committee approved AB 83 by Assemblyman Gatto (D-Glendale) by a 5-1 vote margin. The California Credit Union League testified in support of the measure that now advances to the Senate floor for a vote of the entire house.
'REACH 2015’ QUICKLY APPROACHING updated
07/07/15 08:50 AM
Rethink What’s Possible
REACH 2015, the California and Nevada Credit Union Leagues' highly-anticipated convention, is happening in four months in Palm Desert. Are you ready?
CCUL SECURES AMENDMENTS TO SB 34 updated
07/06/15 11:52 AM
Uninterrupted Use of ALPR
After months of tense negotiations, the California Credit Union League state lobbying team has secured amendments to SB 34 (Senator Jerry Hill D-San Mateo/Santa Clara Counties), which will allow credit unions, other auto lenders, and vendors to continue uninterrupted use of Automated License Plate Reader (ALPR) information to recover their collateral. The California legislature has embraced a broad view of consumer privacy this year and is seeking to restrict the use of ALPR information for legitimate business and prevent someone with an axe to grind to use the information to stalk someone. SB 34 will be heard in the Assembly Privacy Committee on Tuesday, July 7.
OC CU LEADERS MEET ASSEMB BROUGH updated
07/06/15 11:13 AM
Assemb Brough Shares Common CU Bond
On the eve of America's 239th birthday, credit union leaders met with state Assemblyman Bill Brough (R-Dana Point). Brough was one of several Orange County-area legislators elected in 2014 with the potential to serve up to 12 years in the legislature. Brough shared with the group his professional experience with credit unions dating back to his time as an aide to Congressman Christopher Cox who also represented the Orange County area.
CUNA, CMG: LOAN GROWTH ’15 & ‘16 updated
07/06/15 10:49 AM
Double-Digit Increases Year-Over-Year
The Credit Union National Administration (CUNA) and CUNA Mutual Group (CMG) economists expects loan growth to reach 11 percent in 2015 for the national economy, greater than the 10.4 percent increase in 2014. They forecast a minimum 10 percent growth in 2016.
NEW RIDE-SHARE RULES EFFECTIVE updated
07/02/15 04:30 PM
Insurance for Companies, Drivers
A new law requiring transportation network company (TNC) drivers and companies to have liability insurance when operating the ride-share app went into effect July 1, 2015.
SHARED CEO MODEL AND SMALL CUs updated
07/01/15 11:51 AM
CEO Jon Hernandez Shares Insight
Mattel FCU, Calcom FCU, and Nikkei CU CEO Jon Hernandez is armed with the task of running three credit unions as independent institutions, complete with their own memberships and boards. However, a savvy business man and leader, Hernandez takes advantage of economies of scale and shared resources when it makes.
CUES HONORS INSTITUTE GRADS updated
07/01/15 03:11 PM
Four from CA CUs
Four leaders from California credit unions are recent grads of the CUES Governance Leadership Institute: John Buttril, director at Xceed Financial CU; Edward Fujimoto, Supervisory Committee chair at California CU; Norma Iadevaia, board chair at University CU; and David Ostash, board chair at AltaOne FCU. A total of 39 credit union board members and executives from around the country graduated, each earning the distinguished Certified Credit Union Director (CCD) designation.
LATEST ‘MEMBERS FIRST IN ACTION’ updated
06/30/15 11:02 AM
Q2 2015 Activities from the Leagues
In this Members First In Action update, we recap the second quarter and year-to-date benefits extended to your credit union as a valued member of the California and Nevada Credit Union Leagues and Credit Union National Association (CUNA).
Congress Out, Meet with CU Leaders updated
06/30/15 10:25 AM
Southern California Credit Union Leaders Meet with Long Beach Representative Alan Lowenthal
With Congress in their districts for the 4th of July Recess, credit union leaders are at work with our congressional delegation. Today, leaders from Long Beach and Orange County met with Rep. Alan Lowenthal (D-Long Beach) at LBS Financial Credit Union. Congressman Lowenthal is a long time credit union supporter — he also told the group that he has been a member of LBS Financial CU for more than 46 years!
O.C. ECONOMIC FORECAST updated
06/30/15 09:30 AM
Local Conditions Gain Momentum
Picture this: It’s January 2017. Seven years into the recovery, your local Orange County economy has found a sweet spot among California and the United States. It’s humming along nicely—not too slow, not too fast. And the past two years? Smooth sailing.