updated 03/27/13 02:18 PM
CoastHills FCU has taken full advantage of the suite of marketing resources available to it as a CSCU member (Card Services for Credit Unions), experiencing year-over-year growth in all areas of its business, including account base growth (31 percent), total outstanding growth (22 percent), volume growth (42 percent), and overall revenue-per-account growth (32 percent). The credit union's success story demonstrates how executing multiple enhancements to a card program improves a credit union’s bottom line, while also increasing the benefits offered to its members and strengthening member loyalty.
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