updated 08/01/13 10:21 AM
Arrowhead CU has been recognized with 10 honors so far this year, including those from the Marketing Association of Credit Unions (MAC), CUNA Marketing and Business Development Council, and a Service Industry Advertising Award (SIAA). The top honors came in the form of MAC’s gold medals for the best Website Redesign and Direct Mail, and CUNA’s "Best in Category" Diamond Award for an Email Campaign. The top-winning direct mail and email awards were both for a Holiday Loan campaign that yielded a 7.3-percent response rate and a 1,418-percent return on investment.
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