‘Advocacy Workshop’ in Sacramento Elevates CU Leaders

Credit union leaders on the day’s second panel discussing their advocacy programs and community engagement.
Credit union leaders on the day’s second panel discussing their advocacy programs and community engagement.

The California and Nevada Credit Union Leagues recently hosted their first-ever "Advocacy Workshop" event in Sacramento, where nearly 50 member credit union employees attended this one-day program.

The workshop was created to provide additional training and networking opportunities for those seeking to enhance their governmental affairs and community outreach, as well as elevate their credit union’s advocacy game.

The workshop included two panelist discussions consisting of eight different credit union representatives sharing their best practices in legislative lobby meetings and advocacy strategies at home in their communities. One major takeaway from these discussions was the importance of working together as an industry to advocate for the credit union movement.

The Leagues would like to give a special thanks to the panelists from Patelco CU, SchoolsFirst FCU, Wescom CU, Boulder Dam CU, Orange County’s CU, Kinecta FCU, Redwood CU and Golden 1 CU for participating in the program.

Additionally, two guest speakers joined the workshop to inspire attendees with their expertise and words of wisdom. Assembly member Jim Cooper (D-Elk Grove) kicked off the lunch break to address the audience with a few words. Cooper spoke about his background, ongoing legislative issues and the importance of good credit union advocates. Cooper was lively, energetic and connected with attendees.

The second guest speaker was Kelly Calkin, a prominent political strategist in Sacramento. He gave an inspirational presentation about what it takes to build your presence in the community. Calkin encouraged everyone to dedicate time and effort to their community engagement by constantly showing up at the right places. He provided different examples of levels of community engagement and facilitated an open discussion for attendees to ask questions and share their own experiences.

The Leagues would also like to thank the following credit unions for sending representatives to participate in the Advocacy Workshop:

  • Bay FCU
  • Boulder Dam CU
  • Excite CU
  • Financial Partners CU
  • Firefighters First FCU
  • Golden 1 CU
  • Greater Nevada CU
  • Kinecta FCU
  • Meriwest CU
  • Mountain America CU
  • Orange County's CU
  • Organized Labor CU
  • Patelco CU
  • Premier America CU
  • PremierOne CU
  • Redwood CU
  • Rolling F CU
  • Schools Financial CU
  • SchoolsFirst FCU
  • Upward CU
  • USC CU
  • USE CU
  • Wescom CU

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